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Post-sale support

 

“89% of consumers began doing business with a competitor
following a poor customer experience.”
-Harris Interactive

“The customer is king” is a saying that has been around for many years, mainly because it is true. Every business is a people business, and if you have phones ringing off the hook with impatient customers waiting to be helped, a call center that can successfully handle these matters for you is a good option. These days, customers are more selective, desiring personalized service and follow-up care. Customers want to be assured that you will be there to assist them when something happens. We all know pre-sale marketing and a quality customer experience count, but the post-sale support that is given can literally make or break the next sale.

Win the Customer with Call Center Services

Studies show that 59% of customers will test out a new company for a better customer experience, and a whopping 86% of customers quit doing business with a company due to a bad customer experience. Think about yourself as a customer and how you would like to be treated, and this can get you started thinking about the importance of enhanced, all-encompassing customer support. Not only does timing matter when it comes to satisfying your customers’ needs, but professionalism, product knowledge and troubleshooting support are all key contributors to a positive interaction. You can secure a strong, multi-functional foundation for customer support in your company with inbound and outbound call center services.

Benefits of Post-Sale Support

When it comes to the idea of customer service, everyone focuses on the lead in to the sale, but what about the after effects? No company wants to leave a bad taste in a customer’s mouth, and after-sale issues like returns on broken items can be sensitive situations with tough calls being made on the fly. If you’re using call center employees that represent your company, they can effectively troubleshoot with customers 24 hours a day over the phone or they can dispatch technicians to repair or replace broken products. Having trained call center representatives on call with consistent processes for handling post-sale services, such as returns, exchanges, product questions and troubleshooting can optimize your customer service department while building reliable and lasting relationships with your customers. Customers need to feel that you appreciate their business. Otherwise, they fill find someone else to give their business, and money to.

Considering a call center? Contact Responsive and we’ll help you understand the need for post-sale support in your industry.

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